Ken Taylor, Scribe of All Things Worldly: the Pro Penmanship Publishing badge
Pro Penmanship Publishing

Your property has a story. Your guests would book it if they heard it.

Story and newsletter services for independent inns and boutique hotels, written by a published author who also works in the hotel business.

The ProblemA century of story, sold with room photos and a rate grid

Most independent properties sit on generations of story and sell none of it. The blog has been quiet for two years. The email list is a signup box nobody feeds. The regulars who would happily come back never hear from you between stays, so the chain down the road gets the booking by default.

I fix that. I write the newsletter and story content that gives past guests a reason to return and new guests a reason to choose you. Every piece is written and edited by a person, in your voice, and approved by you before it goes anywhere.

ServicesStart with one piece. Stay for the rhythm.

The Innkeeper's Letter

$300 / month
  • One monthly newsletter to your guest list
  • One story post for your website or blog
  • Subject lines, links, and images handled
  • Every piece optimized for search and sharing
  • Month to month; cancel anytime

The Story Engine

$550 / month
  • Double the Letter: two newsletters and two story posts monthly
  • A running story bank, so deadline never means scrambling
  • Every piece optimized for search and sharing
  • Quarterly review of what your readers open and click
  • Month to month; cancel anytime
One-off work: Your Story page rewrite, $200  ·  Welcome email sequence for new subscribers (3 emails), $300  ·  Single story post or newsletter issue, $150

How It WorksFour steps, then a rhythm

  1. The intake form. Twenty minutes, in your own words: your property, your guests, and the stories only you know. Rather talk? The form offers a call instead.
  2. I draft. You receive the piece with a plain summary of what it is trying to do.
  3. You approve. Edit it, approve it, or send it back. Nothing publishes without your yes.
  4. Monthly rhythm. Content lands on a schedule you can set a watch by.

SamplesRead the writing before you buy the writing

AboutKen Taylor

Published author (Populism; The Hex) and working hotel sales director. I also write a daily market newsletter for paying subscribers, which is a demanding editor: it has taught me to produce good copy on a deadline, every day, without filler.

I write every piece myself; the voice and the judgment are mine. My AI tools do the boring stuff: research, organization, SEO and virality optimization, and first-pass edits for grammar and length. That is how one writer delivers agency volume without agency filler. No content mill, and no byline but yours.

Start with the $95 trial piece

Write to me with your property's name and the story you wish your website told. I reply personally. Or begin right now with the intake form.